Simple Steps to Exceeding Customer Expectations

Simple Steps to Exceeding Customer Expectations is essential in establishing and sustaining a strong customer service culture. The information in this book is not only powerful in content, but you can apply it to your world immediately. If you are looking to change people's perception of you or your business, this is your first stop. The question is not whether you can afford to own the book - the question should be; can you afford to not own the book.

The keynote speech which was created from this book was just voted as one of the top four keynotes in the world by the Meeting Professionals International for 2011. It is always the highest rated seminar that Brad performs and the book captures it all in print.